CORPORATE MARKETING: IMPRESS

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For Impress (now part of Ardagh) we developed a very flexible literature system that allowed for six different divisions with very different products being sold in very diverse markets, from pet food to paint. Impress had a large factory at Montecchio in Italy. For the 10th anniversary they staged a two day industry conference requiring promotional material to advertise the event and then collateral for use on the day. We extended the literature system to accommodate these special event requirements.

 

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